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Monday, 16 March 2015

Simplyd ~ Grand Launch Party at Avenue K Rooftop @Jalan Ampang Kuala Lumpur

Simplyd
~ Simply Fun, Fresh & Tasty ~

FollowMeToEatLa ~ Auntie Lilly was invited over to Simplyd Grand Launch Party at Avenue K Rooftop for some good food and great company. We were treated to an amazing array of Simplyd food with small bites of their salad, pasta, burgers, cakes, drinks and many more.

 Polaroid Booth & Stand 

Guests were invited to have a snap or two of the Polaroid shots at the booth. It was fun and cute as I choose to take a pic with a sign board stating "I am here for the Food" while my blogger hubby, Uncle Hong chose "I am Tasty"! 

Chef Tasha in his usual self - 'apron & all' with his humble and smiley face :-)

Catching up with Simplyd Chef Tasha, a bubbly, warm and friendly guy I last met on my "AK Food Adventure ~ Food Marathon @ Avenue K Shopping Mall Jalan Ampang" last year. Click here for my full post:  Best Food To Eat At Avenue K

 Delicious' CEO ~ Mr Steve Allen

During the launch, we were told that Simplyd was born out of an idea from Delicious' CEO, Steve Allen and his love for Malaysia and its amazing array of local delicacies. With a simple menu comprising of mix-n-match Pastas, Burgers and Cakes, it lets the crew concentrate on serving a new type of fast food to the Malaysia market. With fresh and unprocessed ingredients unlike those associated with fast food, Simplyd is indeed simple, unfussy, fast, fresh, great in value but first and foremost tasty.   

Steve Allen & Chef Tasha in Action

CEO cum Chef Steve Allen cooking up a storm with Simplyd Speciality - Salted Egg Pumpkin Pasta while Chef Tasha show us the way of cooking a very simple yet delicious Classic Beef Burger from scratch. 

Live Cooking Demo on Stage by Delicious' CEO, Mr Steve Allen

Drinks & Burgers Stations

Cakes & Pasta Stations

They were 4 stations available for the guests to get a taste and enjoy Simplyd fare of pastas, burgers as well as desserts of cakes. We started with a light and refreshing appetiser of salad before moving on to the small bites of the mini burgers and chicken skewers.

Healthy Avocado, Herb & Toasted Seeds Salad

Appetising Honey, Soy & Garlic Chicken on Skewers 

Mini Burgers of Classic Beef, "The Greek", Chicken Club & The "Veggie"  
( Clockwise from top left )

Pasta dishes ~ Chilli Chicken "Pastamee", Creamy Seafood Marinara, Salted Egg Pumpkin & Carbonara  
( Clockwise from top left )

Guests have a choice of having either Fusilli, Spaghetti, Linguine or Angelhair  for their pastas dishes.   

~ Key Lime Pie, Coconut Pandan Cake, Mississippi Mud Pie, Pecan Blondie and Chocolate Brownie ~ 
( Clockwise from top )

Delightful Desserts For the Launch

Pasta & Small Bites Menu

Burgers, Sandwiches & Salads Menu

Beverages Menu

Simplyd's concept is easy. To serve fresh, tasty food in a fun environment with simple but great service! The design concept is based on our Malaysian culture of eating western food and a style of service currently missing in Malaysia.

Besides, their CEO, Steve Allen personally trained all Simply d staff to be chefs, as well as waiters, baristas and personalities. This is where Simplyd stands out from the rest. In everything it does, it is done following a simple mantra: Fun, Fresh & Tasty.

Simplyd offers & promotion for their Breakfast & Desserts together with delivery services too!


Top in my list of  signatures dishes at Simply d are the Salted Egg Pumpkin fusilli, Classic Beef Burger and Coconut Pandan cake. Remember as there is no need for frills at Simplyd where food and drinks are served in colourful melamine bowls and plates, because food is about food, not what it is served on.

So well, if you  are searching for some real decent and affordable meal, do drop by at Simplyd at the bustling Nu Sentral Mall, The Curve or Avenue K for some fun, fresh and tasty "fast food" !

For more information, please log on to their official website at: www.simplyd.com.my or visit the Facebook page: www.facebook.com/simplyd.my


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2 comments:

  1. Top in my list of signatures dishes at Simply d are the Salted Egg Pumpkin fusilli, Classic Beef Burger and Coconut Pandan cake.

    ReplyDelete
  2. With fresh and unprocessed ingredients unlike those associated with fast food, Simplyd is indeed simple, unfussy, fast, fresh, great in value but first and foremost tasty.

    ReplyDelete